Assassin's Creed Twitter Takeover

After the success of this Assassin's Creed commercial featuring Alexios, the Great Spartan Warrior, I was brought on to write videos and tweets to respond to fans in real time. These responses earned a PromaxGames Gold Award for Best Longform Promotional Content.

Alexios steps on the bloodiest battlefield of them all, the comments section...see his reactions here as he sets some things straight. #AskaSpartan #AssassinsCreedOdyssey
— Assassin's Creed (@assassinscreed) October 1, 2018

.@jimmyk25444139: Can you do the dab? #askaspartan

Why dab when you can stab?
— Assassin's Creed (@assassinscreed) October 2, 2018

The Spartan has spoken. #AskaSpartan @Hellathen pic.twitter.com/TsSHVaB5ne
— Assassin's Creed (@assassinscreed) October 2, 2018

.@unbirthdaywish: Alexios, what's the last thing that made you cry?

In a battle against the Athenians I killed 18 of their men. But my friend Nicolas killed 19. That was a hard day for me.
— Assassin's Creed (@assassinscreed) October 2, 2018

.@NieFi3: #AskaSpartan How are you on twitter if the internet wasn't invented

With Ubisoft’s marketing budget, anything is possible.
— Assassin's Creed (@assassinscreed) November 19, 2018

OK! @assassinscreed @UbisoftQuebec @Ubisoft #AssassinsCreedOdyssey The Alexios #AskaSpartan Thing and the #Alexa Joint Ad... BEST. MARKETING. STRATEGY. EVER! Funny to! pic.twitter.com/9iCVU1rp4V
— JestfulHam (@JestfulHam) October 3, 2018

This campaign picked up multiple Promax Awards for Video Game Marketing.
Gold, Best Longform Promotional Marketing
Gold, Best Promotional Partnership
Silver, Best Use of Social Media

Assassin's Creed Twitter Takeover

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